Franchise Opportunity Canada – Which One Should You Choose?

Have you heard about the accountant that bought his first Wendy’s franchise
with no money down? Now he owns several. Smart guy.

Or how about the guy that started his first Williams Coffee Shop out of
Brantford? Now he’s franchised several. Look into this one, it may be
a good one.

Or how about Got Junk? This was the little company that could, and it’s still
growing in leaps and bounds.

You’ve heard the success stories. But you’ve also heard others who have been
scammed by someone selling you a Franchise Opportunity that
ended up in dismal failures.

At the end of the day, you’ll have to do your due diligence, but the first step
is to investigate the types of opportunities that are right for you.

There are so many Franchise Opportunities Canada that are still worthy
and can make you money.

Join us at the Business Franchise & Investment Expo this weekend
in Toronto April 30 & May 1st at the Queen Elizabeth Building at the CNE.
It’s free admission and when your register online and use the promotional
code <Profit>, your entry will be FREE!

If you currently own a business, or you are thinking of starting a new business,
this tradeshow offers a wide-array of businesses to choose from, everything
from owning your own franchise, to getting free legal advice.

If you need franchise financing in Canada, the guy to talk to is Stan Prokop
at 7th Park Financial.  Tell him you heard his name from me, and you’ll
get his attention I promise.

If owning a franchise Canada is too rich for your pocket right now, but you
would really like to build residual income, I like what Mark Rosenfield has to offer, and you
may want to check it out.

If you are thinking of real-estate as an opportunity, one of the best
real-estate trainer’s in Canada is Navtaj Chandhoke and they’ll be at the show
this weekend, so check them out.

I, Paul Tobey, CEO of TrainingBusinessPros.Com will be there, and I’ll be

at the Business Franchise Investment Expo on Saturday at 1:30 PM training on Social Media Marketing.

Not sure if this pertains to you? Let me tell you, in today’s internet driven
world, you can’t live without it! It’s a vital training.

Click here to claim your free tickets to the Business Franchise & Investment Expo…
Business Franchise & Investment Expo this weekend
in Toronto April 30 & May 1st at the Queen Elizabeth Building at the CNE.
It’s free admission and when your register online and use the promotional
code <Profit>, your entry will be FREE!

You never know. You may find the franchise opportunity Canada that you’ve been waiting for!

Remember to visit our booth or be part of the training

Saturday April 30th at 1:30 PM training on Social Media Marketing.

National Women’s Show Toronto Review: by Nancy  Houle

Are you considering purchasing a booth at the National Women’s Show? If you are, please read this review from the perspective of an exhibitor.

The National Women’s Show in Toronto is “Trick or Treating” for adult women.  I’ve been a producer of tradeshows, and frequently purchase booths at tradeshows, but I’ve never quite experienced anything like this.   Here it is: If you are a Business-to-Business, and you don’t have merchandise to give-away, this show may not be for you.   If you are a Business to Consumer booth, and you do have free merchandise to give, and/or a low-cost product to sell, then this show may be perfect for you.

You decide! Read on:

Here’s what I observed.  There were over 400+ booths, most of them, Business to Consumer in the areas of health, wellness, food, fashion and more.  There is also a section for “Business and Careers”, however, out of the 40 000 patrons they expected, this would be the least popular section.  For example, TD Financial, Sunlife, and other “network marketing” companies offering business opportunities didn’t see much in-booth traffic, because the women in the isles were really hunting for the “free” samples in the food isles, or the $1.00 liqueur sampling isle (donations to a great cause).

I personally spoke to other B-2-B booths, and they were not complaining! Instead, they had resolved themselves to the fact that this was a “branding” opportunity, and it was okay if they didn’t drum up business.  One financial planner got 1 lead out of 40 000 patrons. However, if the 40 000 people walk by your booth, is it really 40 000 impressions? Did you successfully brand? Hmm…

Winners at the show were folks like the  “Fresh Start” booth, a mega food operation with well over the 45 Million in earnings.  I spoke to a lady there, and they were thrilled with the long line-up of women sampling their dips and hummus.  Fresh Start had hundreds (if not thousands) of women sampling their goodies and that type of branding goes a long way in the food industry. Now, I think that makes the “impression”.  I’m not sure how much “product” they actually sold in the course of 3 days.  However, this is the type of successful booth that does get the solid foot traffic, with a strong possibility of converting that foot traffic into a solid customer.

I spoke to gentleman who was selling a special type of “yoga” mat.  He knew a gentleman that was poised at the front door of the National Women’s Show, who was taking a survey of how much “cash” women brought to spend at the show.  The average cash in wallet was $60.00. When the “yoga mat” guy found out he quickly dropped his “yoga mat” price down from $79.00 to $59.00.  Last time we checked on Sunday, he didn’t sell any mats.  Not every booth is there for branding. Some want sales.  He wasn’t getting the Return On Investment he was looking for.

Rogers, a lead sponsor for the event had a very confusing booth.  Someone there made a huge mistake.  They divided the Rogers booth into 4 sections, looking at ways to get women to walk into the booth.  It was so confusing.  You didn’t know if you were there for make-up, pictures and/or magazines.  The last thing you thought you were there for was a Rogers product or service.

It was definitely the worst case scenario in terms of branding.   Someone on the Rogers team probably came up with the idea of getting women in the booth with 4 points of entry – to take a picture, pick up a magazine, or get a make-up consultation. WOW! Really. What a marketing mess.  This was a key example of trying too hard to get the foot traffic into your booth, with a weak execution.  A better idea may have been to set up a seminar stage, and have a comedian teach women how to use remote control.  I would have appreciated that!

There was not too much to offer in terms of Fashion.  Most of the fashion booths were “flea” market-ish with a few exceptions. One Fashion show I did attend, featured only three female models. One beautiful young model with the perfect catwalk, and one perfectly muscular sculpted woman with a very awkward catwalk. Thankfully, they included a seasoned mature model aimed to appeal to the more “real” women in attendance.  There was the token male model in a nice bathing suit, though excellent eye candy, his impact dissolved after his first two appearances.  The bribe to stay at this fashion show was the promise of a $25 coupon to a hair salon.  It was cheesy.

The workshops and seminars were sometimes fun, sometimes lost in the shuffle.  If not on the main stage, most the secondary workshops seemed poorly attended.

I did attend an in-booth demonstration from a spaghetti brand, as they taught how to make proper spaghetti.  I actually learned something! I liked the idea of sitting down at a bistro table watching a tattooed unpolished guy teach the ABC’s of making good pasta. And the crew of men at the booth scrambled to give each person a great “in-booth” experience.  I stayed throughout and thought, yeah, this booth works! Excellent.

I felt really bad for some of the other booths who had zero foot traffic.  I saw one booth tended by a lovely married couple who probably got stuck with the worst booth location on the planet.  A lesson on booth location, sometimes a deal is not worth the location. Watch what real-estate you buy at tradeshows.  Location, location, location!

Then there was the alcohol alleyway.  One must purchase tickets to sample wines and liquor, and all money raised from ticket sales went to an excellent charity. On Saturday, while getting close to closing time for the day, Paul and I purchased 5 tickets for 5 dollars where we found a booth promoting Ontario wine.  This is where we began to chat to a group of 5 women having a great time while perched on a couch sampling the vintage- since noon.  They told us that they had made the visit to the National Women’s Show a tradition.  For them, it was truly a “girl’s day out”.  However, we noted, that no one had shopping bags.

Well, given we were a Business-2-Business booth, by day two, we decided to take a more direct approach.  With 5 in our crew, we sent out 4 of our crew to go meet the business owners in their booths and see how it was going.  We eventually signed up over 100 business owners into our courses, but note, that only 5 of those registrations were as a direct result of foot traffic in the isles coming into our booth. After all, we didn’t have freebies at our booth and no merch for under  $10.00.

I have to tell you the Show personnel and crews were exceptional.  We booked the booth at the last minute, and even though they had no previous experience with us, they accommodated us like we were their best client.  Honestly, the National Women’s Show treated us VERY well.  I was so impressed with how they went out of their way to make us feel welcomed, accommodate us, and it set the tone for a great weekend.  No question, if you have the right product, geared to this audience, you’ll do great! And with a professional, courteous and inviting crew like that, you’ll want to be part of their show.

However, note, before you choose the  National Women’s Show in Toronto, you must qualify if you have a low-end offer (a low-risk entry level offer) to have the highest impact for those women who take this show as  a day of “trick or treating”.  Hopefully, you can convert that foot traffic into sales if you are collecting their customer data, or developing brand awareness, and/or creating a new loyal customer.  But beware, you go in with expensive product, you will be packing it up again at the end of three days.

I was sitting in the load out area waiting for the car. (I waited 1.5 hour wait for the car to make it into the load-in area). Anyway, I met a crew from Montreal that was selling an arthritis product.  The Montreal ladies commented that the Montreal & Quebec shows were much more high end, attracting a higher level of consumer.  They recommended that we try Montreal.

We heard it from many exhibitors over the weekend.  In fact, I wish I could say that I coined the idea that the National Women’s Show in Toronto was “Trick or Treating” for adult women.  But, I can’t take credit. That was the guy two booths down from us.  The National Women’s show in Toronto is really a bargain basement show for women who had no plans to spend real money.

It’s clear the National Women’s Show in Toronto is getting the reputation that it’s attracting a lower end consumer to it’s flea market style for adult Trick or Treaters.  I guess we witnessed that first hand (we’ll post video to show you).  Unfortunately, that’s bad for Toronto’s reputation. And all weekend, I did wonder, why are the professional women not walking down these isles? Where are they?

I did see many of the female professionals we did train, all with booths and/or speaking. This was pretty cool.  One of our students with a “jeweler” booth was doing gangbusters.  She had the right product for this show.  But one thing we did all agree, where was the professional woman in this show?  The answer is…she wasn’t.  There wasn’t much there in terms of fashion, and/or experience to lure her there. It’s really not for her.

It’s great to see that the car dealerships and Harley Davidson was there, totally aware that the female often is head of the buying power. I also had the opportunity to meet Brett Wilson from Dragon’s Den. He was randomly walking the isles talking to the folks manning their booths, which was pretty cool.  I’m a huge fan, for me that was a highlight.

By 4:00pm on Sunday many booths are starting to give deep discounts on their products, or making trades, or giving away their stock.  I spent $100 on a case of blueberry syrup that will make blueberry martinis.  I found a few more corporate gifts too.  I bought tons of Hummus and nuts for the Christmas parties.  I was willing to spend way more money.  I was about to go buy bags and bags of organic dog food, but their booth shut down early.  The lady tending the booth waiting for her mate to pick up the final pieces to her booth made a snide remark when I told her I was coming there for the bags of organic dog food, and expressed my disappointment she shut down before 5pm.

Even though I had 3 hundred dollar bills in my hand, and I looked eager to buy, by the end of three days, I guess even the dog lady thought EVERYONE was looking for a freebie. And she was clearly shut down for business.  Whatever her story was for the weekend, she couldn’t hide her disappointment.  I walked away thinking I would have bought the dog food sooner, I just didn’t want to have to deal with hauling it out before load-out.  Oh well, I didn’t even get her card.

This was another Tradeshow Review by Nancy Houle, VP of TrainingBusinessPros.Com

I’ve been doing a ton of training this year and have logged over 150,000 air miles.  So, it’s nice to do trainings where I don’t have to leave the office.

Today, Tuesday October 26 at 8pm is an opportunity for you to get some great information on Internet Marketing without having YOU or ME to go anywhere.  To join me online all you have to do is register at the Global TeleClass Site.

As long as you are registered you can download a recording of the training at any time following the presentation.

Here’s a brief description of what you will learn on this call…

How Businesses Can Deliberately Harness the Power of the Google and Social Media To Outsmart the Competition.

Most businesses recognize the massive internet explosion happening right now. Google and social media sites are leading that revolution but, are you aware of exactly how you can capitalize on these trends?

If you are losing customers to the competition then it’s likely because there’s something you don’t know yet.

My highest recommendation is that you take the time to register, then you can either join me live on the call, or download it at your leisure.  One’s thing’s for certain, those that register will get the information and those that don’t, will not.

I would also like to point out that I will reveal some pretty compelling information about Google that I guarantee you have not heard yet.

Click here to register now.

BONUS Course

If you register for the call, you will receive a coupon code to receive my popular “12 Essential Lessons on Internet Marketing” home study video course for a fraction (unbelievable deal) of the original value.

Click here to register now.

Thanks,

Paul Tobey

P.S.  Looking forward to seeing you on the call.

Fall is traditionally a busy time for trade shows. Whether you’ve participated as a vendor or as a customer you know by experience that they can be a very good resource for drumming up new business.

The problem is: most business simply do not know how a well played conference marketing plan can make a huge difference in the outcome.

In other words; it’s important to know exactly how to walk away from your next trade show with not only cash sales but long term business prospects.

First of all, where can you find a list of upcoming trade shows that you can participate in? There is a great website that I love called the “Trade Show News Network” http://www.tsnn.com/ and it has a very extensive listing and a great search engine to target you efforts.

Once you create a list of targeted shows then you simply want to call them up and negotiate a booth space. If you’re just starting out, a 10′ X 10′ space will suffice and if you’re seasoned you could get as many as 6 to 8 spaces together.

However, when you talk to the producers you should make sure to ask if there are any speaking spots. Why? Because that’s how you build the most trust, credibility and respect for you and your business.

Speaking is the most important thing you could do from a conference marketing perspective. Think of it this way. It’s your target market and you’re the one who’s holding the microphone. Perfect. You are seen as the expert and that is essential to creating business.

For more conference marketing ideas please register for a FREE seminar…
=> “Trade Show Marketing Secrets.” <=

Please want to do business with leaders and when you speak, you have that leadership status that they’re looking for. The problem usually occurs when you open your mouth and don’t know what to say or do. That’s an article for another day but you really shouldn’t wing it. Get some training from someone who knows how to present effectively. That’s the key!

Anyway, back to the negotiation. When you speak with the producers of the event, make sure you request a speaking spot and use the purchase of the booth space as leverage. Have a good idea of what your topic is and why it is relevant.

You shouldn’t just use your speaking position to promote your business. That happens as a natural results of delivering a great seminar. You should give real value to the audience. Fix a problem, give direction and help others succeed.

The producers should see the value in it and they will likely give you the spot of you choosing if you do it correctly.

Plan well ahead of the trade show date and make sure you’ve got a great booth set-up ready. A well designed pop-up booth can put a great face to your company and I would highly recommend that you get one. Professional looking booths can attract traffic and give the perception that you’re there to do business.

So, let’s say the big day arrives. What should you do? Well, I highly recommend that you use your booth as the landing zone to promote your speaking spot.

Get yourself at least 4 volunteers (or employees) to work the show with you. Put one or two of them at the entrance to hand out flyers for the speaking spot. You must promote it. People don’t just show up. There are many things to do at a trade show and your speaking spot is just one of them.

The flyers that you hand out should create curiosity for the event. Your name and the name of your company are not a headline. Think up a clever way to grab their attention and pull them to the seminar room.

At your booth, have your volunteers enrol and engage the foot traffic. Do demonstrations and ask a lot of question of the participants. That way, if you know what they need you can actually help them.

Refrain from the old style “elevate pitch”. It doesn’t work that well anymore. People do not want to be sold. They will however buy into what you are doing if you show an interest in them.

Hand out your flyers for the speaking spot at the booth and make sure you tell everyone to make sure they come. Tell them they won’t receive as much value in the entire show as they will receive at the seminar. Good conference marketing requires you to be confident and not afraid to be a great self-promoter.

What’s next? The seminar. The ins and out of that I’ll leave for another day but, let’s just say: it’s not what you present but, HOW you present it that matters.

Learning how to enrol and engage your audience and get them to take action requires training. For more information on that, have a look at my “Train the Trainer” course. It’ll help you learn everything you need to know to make money at your next trade show from a conference marketing perspective.

]]> http://www.paultobey.com/blog/archives/2010/09/28/conference-marketing/feed/ 0 http://www.paultobey.com/blog/archives/2010/06/07/train-the-trainer-toronto/ http://www.paultobey.com/blog/archives/2010/06/07/train-the-trainer-toronto/#comments Mon, 07 Jun 2010 17:52:53 +0000 Paul Tobey http://www.paultobey.com/blog/?p=357

Train the Trainer Toronto

Are you looking at expanding your speaking and training knowledge and want to do it in Toronto? Paul Tobey’s Train the Trainer Toronto course is designed to get you out there doing presentation marketing and making an impact as quick as possible.

We hold this course 3 times a year in Toronto and take only a maximum of 30 trainees per course.  That means very personalized attention, constant practice, accelerated learning environment and constructive coaching.

What makes this course different from the others?  I’ve built a viable training business and have earned more than a million dollars in revenue as a trainer in a few short years.  If you want to learn how to do that, then this is the course for you.

Here are some testimonials from people who have taken this course…

“Learn by doing – I have the template programmed into me so quickly over the 3 Day Seminar that I don’t remember what PowerPoint is anymore! It was so much fun experiencing the learning process wile simultaneously learning a step by step breakdown of effective instructional techniques – all of which have added to my skillset as a trainer and speaker! I am excited to go out and try out my newly learned skill set!” Joyce Dias-Lamoureux, Business Owner, SuccessbyHeart

“The material covered is tremendous and more importantly what matters most is the retention and application (How To) of this material & training in real world.  Paul, needless of a praise is an excellent trainer and gives everything he has got in his seminar going to the minutest detail of “how to flip a flip chart in a live seminar!” “Amazing!!”, Taher Attari, Internet Marketing Consultant

“Paul! Train the Trainer Toronto was the richest learning experience I’ve ever had.  As a university student I find it sad that my profs don’t have a 10th of the pseaking ability you do.  The course was educational, motiving, and fund.  I will use what I learned for the rest of my life.  Thank you for the opportunity!” Jonathan Rosenfield, U of T student

“Having taken other Training Business Pros’ Courses I can only say this is the pinnacle of learning.  How to develop, conduct and promote your speaking career to the top of your niche market.  Every detail from intro context, delivery and closing the deal was simplified with a fail safe template. Enthusiasm was rampant the whole weekend we learned! Thanks.”   Peter Wood, Ripple Outdoors

In 30 years of sales training seminars and workshops I have never experienced such a rapid growth in my ability to present on any topic in any setting.  The idea of mastering the “context” of a presentation over the “content” adss power and excitement, creating energy and results for both me and my audiences.  Thank you for changing my life Paul.”  Terry Allison, Real Estate Investor and Internet Marketer.

I have plenty more where those came from and I’d be willing to let you read them all if you need to.  Give me a call at the office and we’ll talk about how we can help you take your career as a public speaker, trainer and presentation marketer to the next level.

Paul Tobey
CEO, Training Business Pros

1-877-790-PROS
Train the Trainer Toronto

P.S. Click here for more information about this Train the Trainer Toronto Course.

Business Training, SOHO Conference Calgary Review – June 2010

SOHO – SME is the Small Office Home Office or the Small Medium Enterprise Conference originates in Vancouver and tours Toronto, Calgary and Ottawa.  It’s purpose is to serve as a resource for Canada’s small and medium sized businesses, connecting them to savings on products, services and learning tools.

TrainingBusinessPros also serves small to medium sized businesses throughout Canada and the USA, so it was a natural fit to take a more active position in SOHO’s sponsorship opportunities as a  “Industry Partner”.  Other sponsors include TD Bank, Grand & Toy, Rogers and The Portables.

The one-day event took place June 2nd at the Westin in Calgary, host to approx 30 exhibitors who promoted highly targeted services and products that are essentials to the survival of a small to medium sized business.

I discovered a few gems that you need to bookmark!

If you require IT Consulting Services Calgary, look up the high integrity folks at Yellowwood Networks Here is what made them stand out from the competition.  Not only were these guys very busy servicing their own booths, and managing their own trade show traffic, when I began to experience technical difficulties at my booth, not only were they offering me a hand, they came to my workshop the next day to continue offering their high value support.  This speaks volumes of their character.  I didn’t get a bill.  They just knew I was from out of town, they had the skill set, and they offered.  They saved the day.  I’m impressed with how they over-delivered, asking for nothing in return.

Anyone who takes care of their non-clients this well, imagine how outstanding they are taking care of their existing clients! Call up the folks at YellowWood Networks if you need to protect your data, secure your data, assist with your business processes, automate a few things, update your network, increase your productivity, reduce your risk, or network your office.  Whatever you need, these guys know what service means.  At the end of the day, anyone this service oriented will get my heartfelt recommendation!   Call Nathan Lee and let him know his generous crew brought you there!

Another great gem I found was in my own backyard.  Jack  Smart Calgary. Check this out!

What Jack’s company does is lend money against your accounts receivables. So, if you have a temporary cash flow issue, and you have to make payroll, but your clients are not paying you fast enough, in steps Jack Smart Calgary to lend the money providing you meet the following provisions: 1) you delivered the product or service to your client in a good manner and 2) your client is in good credit standing

There is no limit to what they can lend, and how often they can lend. They are super competitive on borrowing rates, as low as 4% (which is outstanding).  I’m telling you, this guy can help many businesses in need.  I had actually trained Jack last month, but until I saw him again at SOHO, I had no idea of the great business he had helping businesses grow! Check out Jack Smart Calgary at Liquid Capital Corp.

I asked Jack if the company to businesses outside of Calgary.  He said Yes!  They could be anywhere in Canada.  So, do call him up and tell him you read about him here first! 403-201-0041

Another golden nugget I learned in SOHO Calgary…

If you are a small medium sized business in Canada, hiring can be a scary thing.  A risky investment…

But you need help, and you need it now.  Consider this.  Every day super qualified candidates come to our country looking for work.  Immigration Canada wants you to find these qualified people.  There are grants, mentorship programs, and all types of accessible funds to help you hire…which may be the solution to your growing needs.  I’m so excited about the possibilities here, that we at TrainingBusinessPros are looking into this with serious interest.  Hiring and selecting internationally trained workers can be the answer for your small to medium sized business in Canada.   So, I met the good folks at Citizenship and Immigration Canada who briefed me in on incentives…and in addition to the Federal incentives, there may be additional provincial incentives in your area.  To learn more, get this publication entitled “The Employer’s Roadmap – Hiring and Retaining Internationally Trained Workers” prepared by the Alliance Sector of Councils for the Foreign Credentials Referral Office of Citizenship and Immigration Canada.   There is a whole new world of possibilities in this publication, and the value/benefit for your business may be very very strong.  Look it up!

Those are just a few examples of the gems I discovered at SOHO Calgary.  There are more of course, but I was pretty busy giving my own “Marketing & Mastery” presentation.

At this time, I wish to thank the Calgary crew that helped us at our booth garnering us Outstanding Results! Thank you to Jack Smart for dropping in and being the most popular guy at our booth and being an attractor factor! Thanks to our Marketing and Mastery Graduates including Yvette Corvette, Jorge Miranda and Rosemary Berglund, whose energy and StreetSmart Marketing skills filled our seminar room at the SOHO event!

Yvette and Rosemary had the opportunity to attend the Networking Lunch Keynote featuring Carla MacLeod, a 2010 Olympic Gold Medalist Canadian National Women’s Hockey Team.  They reported she was excellent, and her story inspiring.  Carla generously offered to pass around her gold medal, and everyone had the opportunity to touch it, feel it, and take a picture with it! If Yvette or Rosemary send me their pics, we’ll post it here!

If you are interested in the next SOHO event, to either exhibit, attend, or be a member of, just email the good folks at SOHO, and ask for their Special Offer! Tell them you heard about here first! Ask for Tyler or Lama at 1-800-290-7646 ext 257.

Overall, the SOHO event was a success for us.  However, having said this, I must outline we are not a passive booth, and don’t expect results just by sitting there.  Our team members are well trained on StreetSmartMarketing skills, that make a booth successful.  If you need to upgrade your boothmanship skills, or need marketing tips and advice, contact our business training office at 416-229-4710 or visit The StreetSmartMarketer for a free subscription to the Marketing Tips Magazine.

• Congratulations to Jos Willard from Canada Strategic Financial for winning a Marketing & Mastery 2-Day Intensive in Calgary Sept 11& 12 2010 during the SOHO event!

This is Paul Tobey, CEO of TrainingBusinessPros.com. Join us again in SOHO Vancouver, and SOHO Ottawa in 2010!

Social Media Training Toronto, Calgary, Toronto, New York, California

What’s up with Social Media these days?
Why is it that most businesses still
seem to be floundering about online; making all
kinds of newbie marketing mistakes?

Think about it?  Do YOU want to be marketed
to; on a platform that was designed to be
social?  No, of course not.

So, why is it that businesses continue to spill
out “all about us” marketing messages
when,  all most people want to do is share
ideas and socially interact?

In my world, which I like to call “the real world
of results,” there are only a couple of choices
you can make that actually work within the
framework of social media.

If you don’t know what they are, maybe it’s
time you attended one of our upcoming “Marketing
and Mastery” courses and get filled in on
what’s really happening out there in the
internet universe!

Yes, Social Media Marketing does work.  The
question is: “Do you really know how TO MAKE IT WORK?”

Join me for the next preview training on

Social Media Training Toronto, or in Calgary, New York, California and more…and I’ll let
you in on a couple of real hidden gems that
you can sink your marketing teeth into.

=> http://www.trainingbusinesspros.com/schedule-of-events.html

Or, you can do like most businesses do and
let the digital world pass you by.

Here’s an interesting little fact you might want to know
however;  In my most recent Marketing and
Mastery preview courses, in front of hundreds
of businesses throughout Canada and the USA, NOT ONE single person knew the
real hidden power of social media.

That power is crucial to your online presence
and cannot be ignored. Think about where
you’re trying to get then ask yourself what is
the quickest way to get there?

http://www.trainingbusinesspros.com/schedule-of-events.html

Have a great day,

Paul Tobey
Street Smart Marketer

P.S. When you want something, isn’t it easier
to go to someone who already has that?
Simple eh?

Contact Our Office for Canadian and US dates: 416-229-4710

Upcoming Social Media Seminars Toronto:

May 25th, 2010, Westin Prince Hotel

Not all of our corporate and/or private trainings will appear on

our Schedule of Events.  If you would like more information on one of the following events, please call our office at 416-229-4710.

May and June Mannatech appearances; Oregon, California

July Usana appearances: California

SOHO appearances: Calgary and Vancouver & Ottawa

Upcoming 2-Day Trainings:

New York, St. Louis, San Francisco, Toronto, +++

Marketing & Mastery Certifications are earned via a 2-Day intensive of learning by doing.  Course topics include keyword research, copywriting for conversions, email marketing, customer data collection and online reputation management.  Day 2 covers presentation marketing, public speaking, introduction templates, and closing/selling templates.

Marketing & Mastery Calgary a huge hit! We are extremely delighted to say that our inaugural Marketing & Mastery intensive in Calgary was a huge success.  Joining us were local business owners like  Sonya Tonhauser who said “Once again, thank you for the past two days.  I have left your Marketing and Mastery course feeling empowered and inspired and cannot wait to start putting into practise everything you have taught me.  You truly have gift and I thank you from the bottom of my heart for sharing it.”

Please check out her really cool business card holder:

Yvette Corvette texted us from her blackberry ” I agree excellent!”

Cathie Dunklee- “Hi Paul, Really the workshop was wonderful and the SEO stuff was off the scale, thanks.  I’ll  write testimonials for  you until the cows come home if you want and  recommend you to my friends.”

People love to hire our graduates because they know their stuff! So if you need a web design company who understands internet marketing,  Check her out in Calgary http://webdesign.ducktoes.com

As a result, our graduates are starting a Business Group in Calgary spearheaded by Helen Innes, Small Business Consultant, check her out at Innta.com

I can’t mention everyone in this post, however, I will let you know who’s who in the world of business in Canada and the US.

Special Thanks to all the Calgary Business Owners who gave 100% commitment to learning 21st Century Marketing Tools, Internet Marketing, Social Media and Internet Marketing Calgary.

Thank You! We’ll be back in Calgary for the SOHO Trade Show, where I will be a guest speaker.  Hope to see you there!

Paul Tobey

CEO

Business Training Seminar Vancouver : Marketing and Mastery Dates Announced

Registration Now Open!

Learn 21st Century Marketing Tools and get started right away! Learn how to generate leads and sales using automated processes that could save you time and money!

How Much Time and Money? Loads.  You can no longer afford not to put these processes in place. Learn how to get the advantage over your competition, and sign up today for your free business

training seminar in Vancouver and Calgary.  April Dates now open! One Day only in each city featuring lead Trainer and Master Marketer Paul Tobey.  CEO of TrainingBusinessPros Paul has trained thousands of companies on the StreetSmartMarketing skills that can also hugely improve your bottom line! Youcan’t afford to miss it.

Paul Tobey Marketing and Mastery April dates in Vancouver now open for registration
http://www.trainingbusinesspros.com/aprvancouver-signup.php

Nancy Houle

Communications Dept. 416-229-4710

If you’ve been struggling in your business or working for someone else and barely getting by, or you can’t quite get over that next hurdle then…

You must take the day off Tuesday October 20 and join me for a complimentary “Marketing & Mastery” seminar. Click here for registration info…

=> Marketing & Mastery Registration

After many years of wishing for success and getting nowhere, I eventually got down to business and put into practice a series of marketing, business and mind over money strategies that brought me exactly what I had asked for…

Success!

And, I’ve also delivered a few hundred seminars over the past 4 years that have helped thousands of people just like you get more success in their lives.

As a follow up to last months popular and very well received seminar, I’m presenting another
full-day “Marketing & Mastery” seminar that I know will change the course of your business
and bring you the success that I know you deserve.

It’s FREE and you can read about it here…

=> Marketing & Mastery Registration

You absolutely do not want to miss out; on securing a series of step-by-step strategies to get you on the fast track to business & life long success.

Have a great day,

Paul Tobey
Training Business Pros

P.S. “Marketing & Mastery” registration closes Sunday October 18 at midnight. The future success of your business may depend on it, don’t leave it to chance… sign up right away before all 500  seats are taken.

=> Marketing & Mastery Registration