Archive for February, 2009
Brantford Downtown Jazz Paul Tobey in Concert May 25th 2009
Brantford Downtown Jazz Paul Tobey in Concert May 25th 2009
I’m looking forward to this concert!
It’s nice to finally partner with Nancy and Frank DeFelice. It’s been already 12 years they’ve been producing jazz in Brantford, and that’s a heck of an accomplishment in itself!
I’ll keep you posted on what I’ll be playing and who with, so check back again. But mark it in your calendar!
Book your ticket now!
Sanderson Centre
for the Performing Arts
88 Dalhousie
Brantford, OntarioTickets: $27.00
To reserve tickets call:
1.800.265.0710 or
519.758.8090
or email us at:
FREE Internet Marketing Seminar Toronto Feb 17th 2009
FREE Internet Marketing Seminar Toronto Feb 17th 2009
People always ask me, why is your internet marketing seminar training free? In 2007, a big time marketer was in my internet marketing course. He was an executive, extremely observant, intense and learning. He didn’t say a word for two days.
At the end of the second day he said “You know Paul, if you take all of your budget you spend on newspaper advertising, and focus it on giving free events, your word of mouth will spread like wildfire! An event will probably cost you less than a full page ad in the Toronto Star, and your customer acquisition will cost less. You should try it.”
And so I did. He was right! A full page ad could cost upwards of 30K, and a 1/2 day of my time is about 10K plus setting up the free room and promoting it. Our word of mouth did spread like wild fire. A certain portion of those folks we train will tell at least 10 people, and so on. About 20% of those folks we do train for free will inquire about our 3-Day Training Intensives. Therefore, we could closely track and monitor our sales from our free day events much more closely then we could track the sales we did generate as a result of an ad campaign.
I may be an expert Internet Marketer, but my trainee has something to teach me. As a brilliant marketer he did teach me a valuable lesson about word-of-mouth advertising. And that’s why it’s free. It’s our way of investing in ourselves, and creating word of mouth. The idea though, is to give away incredible value in our free 4 hour trainings. We want to make sure people say “Wow, I can’t believe that was free!”. And we succeed at that no less than 100% of the time. That’s our personal goal.
That’s why we go into the marketplace and educate our customers. An educated customer, makes the BEST customer. Most people are not willing to admit they have a problem with their website, their web design, much less their public speaking skills. When they are actively participating in our trainings, they realize, “oh, my website isn’t making money and this is why”, or “why my webmaster would keep me in the dark about Search Engine Optimization is beyond me”, or whatever, they realize that it’s a problem and it’s costing them money. Once they understand that everyday their leads and sales are going to their competitors, it’s time to take action.
Now, they have to find a solution. A solution is to train themselves, or train a member of their team, or go out and hire the right talent. We give them those skills in 4 short hours. It’s powerful for them. That’s why they recommend us to their co-workers, collegues, and friends.
We’ve trained over 6000 companies last year, and we keep every single testimonial on file. We track the feedback, and it tells us how we are doing. Our approval rating is sky high!
If internet marketing training, or public speaking training is not for you, we are about to launch a pilot program, a series of new trainings which include:
The Perfect Cold Call – by a call centre expert, author and certified trainer!
How to Sell to the Masses – by an ex-Ktel top executive, multi-millionaire and certified trainer!
What Business Owners Can Learn from Air Combat – by a pilot and air combat trainee!
Self-Mastery over Your Money – Building Effortless Wealth! – by debt elimination expert and author
All of these pilot programs will be announced shortly! Stay tuned for your FREE training seminars in Toronto, and take advantage of your pilot programs!
If you have any questions, do not hesitate to contact our office by visiting one of our websites at
Michael Hepworth StreetSmartMarketer.Com
Michael Hepworth StreetSmartMarketer.Com sold his business to Paul Tobey back in November 2008. Paul Tobey is CEO of Pilgrim Productions Inc, who also owns TrainingBusinessPros.Com.
In a news release dated Nov 2008 Mr. Hepworth announces;
“I am very pleased to announce that StreetSmartMarketer has been acquired by Pilgrim Productions Inc. (PPI) with CEO, and marketing executive Paul Tobey at its helm.
StreetSmart Marketer will continue to deliver specialized marketing training, adding new programs including internet marketing training, public speaking training, and tailored support services for small and medium sized businesses.
Pilgrim Productions Incorporated currently produces marketing events across North America, and manages a catalogue of training audios videos and copyright assets. You may already be familiar with Training Business Pros, one of the fastest growing training companies in North America. Last year alone, Paul and his team trained over 6,000 companies in their specialized fields of marketing, internet marketing, training and public speaking. He is also CEO of “The Internet Marketing Cell of Canada” which is the first accountable internet marketing company in North America.
I’ve been working with Paul for some time to transition the business into his capable hands. He is a master marketer and an accredited certified trainer with specialization in StreetSmart Internet Marketing. In September 2008, more than 100 StreetSmartMarketers devoured Paul Tobey’s StreetSmart advice on internet marketing to rave reviews. I couldn’t be more pleased about what some of you had to say:
You have plenty of new Marketing Tips that will continue to come your way! If you haven’t already signed up to the StreetSmart Marketer newsletter or the “Marketing Tips” magazine, do so now! Watch out for news on leading workshops and free seminars that StreetSmart Marketer will continue to produce.
I will continue to vigorously support the growth and transition of StreetSmartMarketer in the upcoming months. I wish to express my utmost confidence that StreetSmartMarketer, Paul Tobey, and Pilgrim Productions Incorporated will continue to help serve you with your continued success.
I have accepted the position of Chief Marketing Director of a growing alternative fuels business. Though it was a difficult decision to make, I strongly believe in the benefits of alternative fuels and its wide reaching applications to empower the entire planet to a cleaner more efficient future. With this said, I look forward to seeing you at our future StreetSmartMarketer events.”
Michael Hepworth http://www.streetsmartmarketer.com
I wish you continuing success,
Michael Hepworth
StreetSmart Marketer
Corporate Training & Team Building at Air Combat Zone Mississauga Toronto
Corporate Training & Team Building at Air Combat Zone!
I havn’t recommended a business in ages. I’m actually finding it tough to take time out of my day to blog. But this was so worth it, I’m making a point of blogging about it!
I took my family to Air Combat Zone in Mississauga this past weekend. It’s quite the training ground. You get to experience a real training, get your mission in the mission command room, then get in a simulator and execute your mission. I never thought I’d get to say this, but my wife and I did get in a dog fight with our son Adrian and his good buddy Everett. Adrian shot me down 5 times! It’s a good thing we just get into another plane!
I spoke with the owner and commanding officer, Steve Bigg, at length about Air Combat Zone. He is also a Certified Trainer, and offers corporate trainings, team building, leadership seminars, as well as offerings for school boards and teachers. Steve is an accredited pilot himself, who trained in air combat, so you could imagine his passion and knowledge in his field of expertise. A very inspiring guy.
Pick your mission: ground to air, air to air, etc. You can simulate your take offs and landings on air craft carriers, and it goes on and on.
I highly recommend this! Whether you want to teach your kids about leadership (while having a blast), or you are looking for corporate trainings in an engaging and stimulating environment, this is it! Don’t look further than Air Combat Zone in Mississauga.
Contact Info is:
Steve “Hornet” Bigg Commanding Officer Air Combat Zone We Take Entertainment & Team Building “Sky High”!
905-602-4775 sbigg@aircombatzone.com www.aircombatzone.com
Beyond Public Speaking Toronto Feb 24 2009
Beyond Public Speaking Training is set yet again in Toronto on Feb. 24th. Don’t wait to register, this course sold out in only a few short hours back in January. Master trainer, Paul Tobey will deliver a 4 Hour Free Training to StreetSmartMarketers at the Westin Prince Hotel in Toronto.
You will learn the Secrets of Powerful Presentations and Public Speaking Techniques used by the Multi-Million Dollar Pros!
Paul Tobey has trained over 6000 companies last year alone, and continues to deliver exciting trainings in Public Speaking, Internet Marketing, and the Secret of Deliberate Creation! Both professional and personal development seminars are complimentary to each other, offering both soft skills and hard skills to achieve both personal and professional success!
Learn why its not what you teach that is important, it’s the “HOW” you teach it that defines the pros from the wanna be’s. So get on board with the right information and sign up for your free training today!
http://www.streetsmartmarketer.com/beyond-public-speaking.shtml





